For the curious
Under Nayab's Hood
This page isn't about a product; it's about the machine that runs this store. If you care how the site you trust is built, you're home.
Zero trackers, zero third eyes
There is no third-party tracking on this site — no Google Analytics, no ad pixels, no external fonts or scripts. Everything is served from our own server, and what happens between you and us stays between you and us.
- No third-party scripts at all
- Fonts and images from our own server
- Logs with personal data redacted
The stack
Nothing to hide — these are exactly the tools we're built with:
Next.js 16
Server-side rendering with the App Router and Server Actions
TypeScript strict
Strict typing; even unchecked array indexing fails the compiler
PostgreSQL + Drizzle
A relational database with versioned migrations committed to git
Tailwind CSS v4
Native right-to-left with CSS logical properties, not hacks
next-intl
Persian and English with 1,600+ translation keys, parity-tested
better-auth
Authentication on our own server; no external identity service
Satori + resvg
A programmable image factory for posts and receipts
Vitest + Playwright
Unit and end-to-end tests running in CI on every change
Three stories about constraints
Real engineering is design under constraint. Three of ours:
The server with no AVX
Our server's CPU is too old to run the standard image-processing library. The fix? Images are optimized in the admin's own browser before upload — the server only ever receives the finished file. A hardware constraint produced a better architecture.
Notifications that cross the filternet
Telegram's servers aren't directly reachable from inside Iran. Your order notifications travel through a small cloud gateway we built ourselves — no commercial middleman involved.
The build that travels in a suitcase
Our server can't reach the npm registry, so every release is built and tested on the dev machine, then shipped whole to the server — like our goods: packed and inspected.
22 Persian font families, all licensed
We take Persian typography seriously — from the newspaper face in our headlines to the industrial face in our numbers. Every family is officially licensed; on the Persian web, that's rarer than our goods.
- Anjoman Max
- Artin
- Aviny
- BLOCK
- Dana
- Darab
- Emkan
- Hilda
- Iran Marker
- IRANYekanX
- Javan
- Kalameh
- Katibeh
- Kenar
- Maneli
- Morabba
- Peyda
- Sanat
- Tahamtan
- Tajrid
- Titr Zebr
- YekanBakh
Our principles
Speed is the design
Our audience sits behind filtering on slow connections; every kilobyte counts.
Transparent to the bone
Just as you can see each product's margin, how the site is built isn't hidden either.
Persian-first, mobile-first
Design starts at 360 pixels and right-to-left — not the other way around.
For everyone
Keyboard, screen readers, and reduced motion are first-class citizens here.
Still curious?
Transparency isn't just about code — our prices are open too.